Speeches in response to THACO Chairman's 2024 Message of leaders from THACO AUTO

Following Chairman Tran Ba Duong's inspiring 2024 Message, the Year Opening Ceremony saw leaders at THACO AUTO respond with impassioned speeches outlining their proposed business strategies for the year. Their words resonated with a spirit of strong determination to achieve the set goals and targets
thaco-auto-to-chuc-le-khai-nien-giap-thin-2024-1
THACO Chairman Tran Ba Duong is delivering his 2024 Message at the Year Opening Ceremony

THACO AUTO thrives on a comprehensive strategy of manufacturing and selling a diverse range of trucks, buses, and passenger cars, catering to mid-range to high-end segments. We offer both international and our own THACO-branded vehicles, ensuring the unique needs of Vietnamese and export markets. We also manage the distribution and retail of spare parts and supplies, connected to our branded vehicle operations. We integrate all aspects of the automotive value chain, from product research and development to production, distribution, retail, and after-sales service. THACO AUTO has cultivated a multi-brand auto retail system stocked with a wide variety of models to foster integration and complementarity within THACO's multi-industry ecosystem.

Phát biểu hưởng ứng Thông điệp số 19 của Lãnh đạo THACO
THACO AUTO President Nguyen Quang Bao is making the speech in response to THACO Chairman's 2024 Message in Chu Lai

While 2024 presents the second year within our 5-year strategy (2023-2027), and industry experts predict continued challenges in the auto market, THACO AUTO remains steady in preparing production and business plans to achieve our targets in 2024 as follows:

THACO AUTO Production Division: Focus on R&D, upgrade current products to meet customer needs, launch THACO-branded buses and trucks by June 2024, invest and open an R&D center in December 2024.

3 Business Divisions at THACO AUTO Head Office: Following the recent restructuring, each business division has a streamlined focus on core functions. Their mission is to forecast market trends and identify business opportunities, secure key partnerships and execute strategic transactions, develop business plans to achieve sales and market share goals, optimize inventory management and streamline ordering through coordinated policies.

Retail systems in Northern and Southern Vietnam regions: Following the Chairman's vision, we've successfully implemented new retail models. In 2024, we'll take the next step by deploying comprehensive business solutions, conducting a comprehensive evaluation to establish achievable targets, implementing targeted solutions to optimize vehicle sales and after-sales service performance, consolidating and empowering our workforce to adhere to regulations and ensure smooth operations.

THACO AUTO will launch a restructuring program to optimize capital, minimize financial risks, and enhance transparency across affiliated companies and units, including consolidating and streamlining legal entities, capital sources, and assets, upgrading management practices in provincial agent companies, and supporting independent agents for sustainable growth alongside THACO AUTO.

THACO AUTO prioritizes workforce development, shaping talent aligned with THACO's philosophy, culture, industrial management practices, and global integration trends, meanwhile cultivating unique THACO AUTO characteristics. Our HR policies seamlessly integrate with THACO's framework. THACO AUTO is actively seeking new talents, including external candidates for executive and management roles, to bolster our corporate head office and provincial companies. In parallel, we're committed to developing our existing managers and leaders through practical and professional training.

Improve our KPI-based Performance Management Program, embrace comprehensive data and targeted actions to sharpen production efficiency, build the innovation engine and boost productivity.

THACO AUTO has designated 2024 as the year of "Management Advancement", aiming to enhance the capabilities of our nearly 15,000 workforce, with a particular emphasis on the 10,300 employees stationed in provincial companies. Echoing the Chairman's 2024 Message and its "Strict in Love" philosophy, THACO AUTO leadership is committed to exemplifying self-discipline, adherence to established procedures, and a sense of accountability for the performance of their respective units. THACO AUTO prioritizes fostering a nurturing, transparent, and high-functioning work environment. This commitment manifests through training programs, expert guidance, and the creation of opportunities for individual and organizational growth, ultimately aiming to cultivate robust successive leaders.

The 2024 message from the THACO Chairman has inspired and instilled a resolute commitment within all THACO AUTO employees to strengthen their minds, expertise, and management. This dedication is coupled with a spirit of confidence to overcome any challenge presented. THACO AUTO reaffirms its pioneering role in spearheading the development of groundbreaking solutions. The company remains steadfast in meticulously planned program to consolidate and enhance its governance frameworks, ensuring the successful implementation of our proposed strategies and plans.

Related news

THACO AUTO recruits sales consultants nationwide

08/08/2024

THACO AUTO recruits sales consultants nationwide
To expand its reach and improve customer satisfaction, THACO AUTO is recruiting over 500 sales consultants for passenger cars and buses across the country.
THACO AUTO introduces new-generation trucks nationwide

25/07/2024

THACO AUTO introduces new-generation trucks nationwide
In June and July, THACO AUTO launched new truck models at a series of nationwide events. Alongside the new product launches and displays, mobile repair services were available on-site for customers’ convenience.
THACO AUTO promotes sports and fitness movements

25/06/2024

THACO AUTO promotes sports and fitness movements
Launched in December 2023, THACO AUTO's after-work exercise movement is experiencing impressive growth, with employee participation steadily rising.
THACO AUTO engineers: creative and innovation-driven

14/06/2024

THACO AUTO engineers: creative and innovation-driven
THACO AUTO Production Division fosters a culture of collaboration where engineers leverage their diverse skills. They share a common drive to innovate, elevate technology integration, and boost both local content and worker efficiency.
THACO AUTO organizes training for 500 sales personnel

07/06/2024

THACO AUTO organizes training for 500 sales personnel
In May 2024 alone, THACO AUTO trained nearly 500 personnel from affiliated units. These comprehensive training programs, designed for different experience levels, equip staff with the necessary knowledge and expertise to meet evolving customer demands and drive sales success across THACO AUTO's nationwide showroom network.
Dedication - Solidarity - Creativity: THACO AUTO workforce

22/05/2024

Dedication - Solidarity - Creativity: THACO AUTO workforce
Over two decades of dedicated effort, fueled by passion, innovation, and a commitment to excellence, have earned THACO AUTO a robust internal foundation but also a place of trust and respect among its valued customers.
BMW Asia delegation and Philippine partners visit BMW Binh Duong

07/05/2024

BMW Asia delegation and Philippine partners visit BMW Binh Duong
THACO AUTO recently hosted a visit from the BMW Asia delegation and their Philippine partners at the brand-new BMW-MINI-BMW Motorrad Binh Duong Showroom. This showroom is the first of its kind in Southeast Asia, built according to the Retail.Next standard.
THACO AUTO promotes internal training

06/05/2024

THACO AUTO promotes internal training
THACO AUTO prioritizes both integration training for new hires and diverse professional and technical training programs for existing employees in the first quarter of 2024.
THACO AUTO wins Stellantis' ASEAN Best Customer Experience Award in 2023

19/04/2024

THACO AUTO wins Stellantis' ASEAN Best Customer Experience Award in 2023
THACO AUTO recently achieved impressive results at the Stellantis Group awards ceremony in Malacca, Malaysia by securing the title of "ASEAN Best Customer Experience" and was the first runner-up in the sales category. These accolades recognize THACO AUTO's dedication to expanding their dealership network, investing in employee training, and providing exceptional customer service.
THACO AUTO honors dealerships with excellent customer service in 2023

16/04/2024

THACO AUTO honors dealerships with excellent customer service in 2023
THACO AUTO recently held a ceremony to recognize car service centers across their Kia, Mazda, Peugeot, and BMW brands for achieving exceptional customer satisfaction in 2023 with the "Excellence in Service Customer Satisfaction" title.
THACO AUTO provides transportation for HIFF 2024

12/04/2024

THACO AUTO provides transportation for HIFF 2024
THACO AUTO proudly ensured smooth transportation for guests and artists at HIFF 2024 with a fleet of 80 Kia, Mazda, Peugeot, and BMW passenger cars.
THACO KIA Plant organizes emergency response drills

11/04/2024

THACO KIA Plant organizes emergency response drills
THACO KIA Plant, in collaboration with THACO Chu Lai's Labor Safety and Fire Prevention Department, conducted a fire, occupational safety, and electrical safety drill on April 6. The training involved 40 employees from the Welding and Assembly workshops.
phone
youtube
youtube

Giấy CNĐKDN: 4001221658 © 2021 THACO AUTO. All right reserved.