THACO Bus wins Vietnam Value 2022 award

On Nov. 2, THACO won the Viet Nam Value 2022 award for its THACO Bus brand, making this its 6th title for six years in a row.

thuong-hieu-quoc-gia-2.jpg172 businesses and their 325 quality products have been honored at the ceremony.

Speaking at the ceremony, Prime Minister Pham Minh Chinh emphasized that building a national brand is an important, urgently needed, strategic and diverse task which takes a lot of things to do and requires efforts of the whole political system at all levels, especially the business community. “Looking at the impressive export turnovers, market shares, rankings and international partners we are currently having, this is a convincing affirmation of the quality of goods and services in Vietnam.

THACO is a multi-industry corporation, in which the automobile business plays a key role in creating its sustainable values. Currently, the Vietnamese corporation distributes a full range of cars, buses, trucks, and specialized vehicles from international brands (KIA, Mazda, Peugeot, BMW; Foton, Mitsubishi Fuso). Especially, the company also invests in developing specialized automobile products for different industry fields, urban electric cars and smart transportation solutions. Its retail dealerships include nearly 400 auto showrooms/genuine authorized service centers across Vietnam, which provide professional staff to deliver the highest satisfaction to customers.

thuong-hieu-quoc-gia.jpgMr. Dam Dinh Thong, THACO AUTO Deputy General Director in the Northern region receives the Vietnam Value 2022 award.

THACO Bus buses are designed and manufactured at the Bus Thaco Plant which can produce 20,000 vehicles per year from mini buses to small, medium and large-sized buses at a 60% localization rate. Each production stage is closely monitored, ensuring the strict technical standards of European buses and THACO buses, and serving the domestic and export markets.

With the theme "Enabling the future," the Vietnam Value has been a unique long-term trade promotion program directed by the Prime Minister since 2003 to build national brands by supporting businesses to develop their brands in the market. After nearly 19 years, the program has attracted attention and built its reputation among the domestic and foreign businesses as well as consumers by honoring representative local brands and businesses, contributing to promoting the Vietnamese competitive products and services in the international market.

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